Importance of Competitive Research for Content Creation

If you dream of owning multiple sites, but you’re completely clueless about the behind-the-scenes work. Well, here’s a sneak peek to what it’s like to run a content website portfolio.

Joining me today in this BOB episode is Carl Broadbent who went from working a regular job to building a portfolio of niche websites making him over $11K per month and continues to build his portfolio. And he builds and sells websites to the public as well. 

We have covered several topics such as: How many sites Carl started, and how many he has now? What does his content creation process with his team look like? And where does he get his revenue, is it from ads or affiliate?

We also discussed the strategies that give him the best results in terms of traffic and revenue. How to make money from YouTube for a blogger? How do you know what content you want to update (like what do you track and what metrics are you lookin at)? And what portion of content do you update compared to creating new content?

BONUS: Carl also shared a mindset an online business owner should have! (which is very important)

Catch this insightful episode and discover how to manage and scale a content website portfolio. Hit the ‘Play’ button to get started!

Episode Highlights

04:51 Importance of networking with people (not just digitally)

10:56 How to keep your motivation as an online business owner?

17:55 Carl’s journey of managing multiple websites

23:00 Is buying one online business enough for you?

34:15 How often do you need to update your content?

41:45 Emphasizing content creation

51:04 Generating more traffic to videos

Key Takeaways

➥ Networking with people, both in-person and online, is important. Although digital networking is convenient, it's essential to recognize the value of connecting with people in real-life interactions. In-person networking helps build trust and rapport, leading to long-lasting connections. By combining both in-person and digital networking, individuals can build a well-rounded network that supports personal and professional growth.

➥ To keep your motivation as an online business owner, it's essential to focus on your long-term vision. Your vision clarifies your purpose and values, guiding your goals and providing direction for your business. 

➥ There are certain drawbacks to owning multiple websites at once. One dividing your focus and resources across several sites might dilute your attention and hinder their growth. In order to make sure you have the necessary resources and can manage each site efficiently, it is essential to carefully assess the feasibility and impact of owning several sites.

About The Guest

Carl Broadbent went from working a regular job to building a portfolio of niche websites making him over $11K per month and continues to build his portfolio. And he builds and sells websites to the public as well.

Connect with Carl Broadbent


➥ Ep 151 - Buying & Growing Niche Websites - https://buyingonlinebusinesses.com/ep-151-buying-growing-niche-websites-that-make-money-with-carl-broadbent/

➥ Carl Broadbent Website - https://carlbroadbent.com/

➥ Keyword Care (Niche Keyword Finders) - https://keywordcare.com/

➥Carl Broadbent Twitter -  https://twitter.com/Carlbroadbent3

Resource Links

➥ Buying Online Businesses Website - https://buyingonlinebusinesses.com

➥ Download the Due Diligence Framework - https://buyingonlinebusinesses.com/freeresources/

➥ Sell your business to us here - https://www.buyingonlinebusinesses.co/sellyourbusiness

➥ Empire Flippers (Website Broker) - https://bit.ly/3RtyMkE

➥ Hostinger (Website Hosting) - https://bit.ly/3HUqW0s

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