9min chapter

Big Ideas cover image

Should scientists stand up as things fall down? Advocacy, activism, impartiality and the risks

Big Ideas

CHAPTER

Navigating Scientific Communication Challenges

This chapter explores the hurdles scientists encounter in the media, particularly facing opposition from industries resistant to critical reporting. It highlights the complexities of maintaining impartiality in environmental discussions while addressing the influence of media balance on public perception and the integrity of scientific discourse.

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