
It’s not about the chocolate
Akimbo: A Podcast from Seth Godin
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The Purpose of Culture Is the Story We Tell Ourself
The purpose of culture is the story we tell ourselves about what we're doing. If the story you tell yourself isn't making you happy, tell yourself a frent story. The second thing we have to wrestle with is the idea of more. In our capitalist culture, better isn't often the point. It's more. And instead, at askanosi chocolate, their watchword is enough. This is the magic of self help books. Self help books don't help any one who doesn't want to be helped. They're not willing to hold on to the life booy or the hook. That a self help book that does its job well creates a new culture for somebody, a
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