Make It Happen Mondays - B2B Sales Talk with John Barrows cover image

Owning the Pipeline Like a CEO with Leslie Venetz

Make It Happen Mondays - B2B Sales Talk with John Barrows

00:00

Avoiding Quantity vs Quality Trap

Leslie argues for micro-campaigns and 'personalization at scale' instead of spammy or hour-per-contact research.

Play episode from 16:40
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