Tiktok is a social media app that lets users create their own content. Co-founder and CEO of Tiktok says it's better for brands to do the work in house rather than hire an agency. The company has also started recruiting tiktok creators who want to be employees of your company, he said.
JT Barnett is Tiktok Advisor and Creator. He has building accounts that have amassed over 1 Million followers on TikTok (HoneyHouse) and advises some well known consumer brands on how to create content on TikTok like Poppi, Tonal, Therabody, My Girl Wellness, Magna Carta Cellars, Bulletproof Coffee, Spotify, and more.