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How to Sell a Painting or Print
I think there's a few things in here, isn't there? Which is that people buy for all sorts of different reasons and you can do your best to touch many of them without killing yourself by having to do it all. But there are definitely things that we can all do better because what you're selling when you're selling a painting or a print is more than just a commodity. It's the experience. It's how that person thinks about themselves because they've made that decision too. And I'm really looking forward to when I have the exhibition, I'm hoping to make a video of everything in situ in the gallery.