How to Create Good Content on Your Own Website

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It's a larger challenge, frankly, to create really good content on your own website. Some of what I teach you could definitely use in social media posts as well. You get some feedback, but you don't see big, big results sometimes for a long time. So it's important to kind of keep your spirits up and to see that it is an overall journey.

Pamela Wilson is an online educator, author, keynote speaker + founder of BIG Brand System. She is former Executive VP of Educational Content at Rainmaker Digital, publishers of Copyblogger. Her passion is teaching — and she has a gift for making complex topics simple and easy to understand and has helped local, national, and international clients communicate their messages effectively during her 30+ year career.

She has been on the show previously talking about systems, processes and collaboration. This time she is back to talk about her new book: Master Content Strategy: How to Maximize Your Reach and Boost Your Bottom Line Every Time You Hit Publish.

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