The Value of Referrals

There's been so much emphasis the last, I mean, really decade on like scaling the outbound motion, right? And it's all about sequences and cadences. Well, what if we just had somebody that introduced us and walked us right in the front door so much easier? Do you have like, is they a referral process that you have? Is this part of your approach?Yeah, it is. You know, it's on my template when I'm going through my discovery calls and my demos when other people come in. It's at the beginning and it's also at the end. So if they decide to move forward...I circle back with them afterwards.