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The Pros and Cons of Defaulting a Category to a Blog Category
A lot of times you can just brute force your way into getting traffic by publishing so often and not being very methodical about that. So I think if they're doing well, it's probably like a proxy of that as opposed to their SEO. The con is that he's losing his four biggest content subjects. They're called silos. And the problem with that one is that you can't actually put static content on this page. It's just there's so much of it that you're always flooding the search engines with new information.