Micro and Macro Cultures: The Changing Economy of Messaging

2024 is going to be a monumental year - 50% of the planet that is eligible to vote is going to vote! But the real power lies in the media: who tells the stories, who controls the medium and the message. This will be the year of a full on war between micromedia, like podcasts etc, and macromedia, like TV. In this battle there is only one winner. It's called economic and technological disruption.

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