The Uncensored CMO With Richard Warren

The big issue is at what point in the ad are you, does your brand appear? And I think this is one of the things that I've been thinking a lot about in the last two weeks. A lot of advertising that the advertising industry most like, you know, the brand won't appear until the end. In reality, consumers are clear who the brand is from the beginning. Well, I'll give you the evidence of that. So, Barker Card for prevention is a five-star ad. It opens with a blue screen and it with Barker Card logo and the question, if only fraud was this easy to spot, right?"