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Notion’s Way to Influence Millions | Lexie Barnhorn (Anthropic, ex-Notion)

Growthmates: Create and Grow Meaningful Products & Careers

CHAPTER

Blending Personal Habits with Professional Marketing

This chapter explores how personal routines and interests, such as coffee and reading, influence professional responsibilities in social media and marketing. It emphasizes the integration of influencer marketing within B2B, the importance of authenticity, and the success of community-driven campaigns like Notion Faces.

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