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The future of social-media explained

The Bridge to China

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Social Media Dynamics: East vs West

In this chapter, the speakers analyze the competitive landscape of social media platforms, highlighting the challenges faced by Blue Sky compared to LinkedIn and X. They compare the evolution of Chinese platforms like WeChat and Douyin, emphasizing WeChat's multifunctionality and its integration into daily life. The discussion also examines how platform preferences reflect users' diverse needs and the implications for professional networking and social interaction.

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