The $100 MBA Show cover image

MBA1885 Q&A Wednesday: How often should I publish a blog post?

The $100 MBA Show

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How to Write a Great Blog Post

You need to understand your audience first. Come up with a hundred top keywords for your blog, for your websi what ore the most frequently searched terms? How competitive are these terms? And of course, how confident are you that you can address this topic and write a great blog post? Now we get into the content. I am a big believer in long form content. Long form content allows people to go deep into a topic, and not only do they read it once, but they see it as a reference guide. They book market they go back to it.

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