
Warming Up Cold Contacts from Your Real Estate Database | This Week in Marketing
The Tom Ferry Podcast Experience
00:00
How to Generate Repeat Referral Business
Many of you aren't making your phone calls and sending those texts because you feel like you can't. Tom Ferry talks about earning a 10% yield every year off your database. If you have a thousand contacts in your database, past clients, sphere of influence contacts, then you should be generating through repeat referral channels 100 deals a year off that database. To do that, you have to be in relationship. Outer circle, middle circle, inner circle, bring people into the fold.
Transcript
Play full episode