How Much Information Do You Need to Understand Your Product?

The information that a user has when they come in is very different depending on where they came from. The more information required to understand your product, the lower your add to carts are going to have to be. If someone comes in cold searching for college, and for the first time on google, and they find my oby and they ers, then they land on a p t p first, i kind of want to educate them a little bit on colleging. That's not an easy task, like, that's not aneasy solve. But i the point im tring to make is, like, it's so dependent on the product, the price point, how hard it is