Apple podcast ap, as you would expect from a sort of default built in, is dominant. Which means apple is in a place to actually measure those things i just talked about. They can measure skipping, like what parts of poca were skipped. And everyone heard this news, it was like, oh my gosh, the market's going to crater. It's all over. I'm sceptical of that. Why? I feel lik people have this view of advertisers. Are there some stupid advertisers out there, without question. But you saw this with facebook. Somethng atl buying ads on facebook is the opposite of a scam,. especially like this whole appens, the