2min chapter

Muscle Intelligence cover image

Building muscle, skill acquisition, and performance with Dr. Mike Israetel

Muscle Intelligence

CHAPTER

The Immediate Gratification Culture in the Bodybuilding Industry

I think in the immediate gratification culture we have everyone's like I don't want to go from off season diet to progressing my way into a logical stress free or minimal stress progression into getting lean. It still blows my mind to see how many prep coaches, as soon as somebody starts to 16 weeks out it's like alright, you're going to an hour and a half of cardio, we're going to like carb cycling with zero grams of carbs three days a week and you're just like fuck, you're idiot. And then people get six weeks out and they're 12% body fat, like you can't lose any fat, so now I'm doing three hours of cardio. It's

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