3min chapter

Behind the Bastards cover image

Part Two: Jack Welch Is Why You Got Laid Off

Behind the Bastards

CHAPTER

Dr. Pepper: The Best Version of Diet

"I love that we're just doing free ads for soda. I tried to get us back on track," Well says of his show's new ad campaign. "Dr. Pepper is the best version of diet that is from imagining Jack Wells", he adds, referring to former GE S.C.E.O. Jack Welch who famously said there would be no Mr. Pib if it weren't for contrarians.

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