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115: Magnetic Fundraising: Mastering Your Nonprofit’s Social Media Management with Julia Campbell

What the Fundraising

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The Importance of Social Media in Nonprofits

I feel like in nonprofit, we have these expectations around the ROI of social media. And what we're seeing now is that social media, it's less about connecting with people you know and more about discovering things. So I say having at least one or two audiences where they are very important for that validation process. We can't deny the fact that it's completely ubiquitous and in our daily life.

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