The Barakah Effect cover image

Book Review: Never Split the Difference | 075

The Barakah Effect

00:00

The Importance of Emotional Intelligence in Negotiation

There's a lot of emphasis on emotional intelligence in the book. He says that emotions and emotional intelligence will have to be the central to be to effective negotiation, not things to overcome. People think that emotions are a barrier to negotiation, but actually they're the core. The perception is like we be rational emotions. We have to overcome that.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app