15min chapter

The Product Experience cover image

Building an Associate Product Manager program at Miro - Thor Mitchell (Product Executive-in-Residence, Balderton Capital)

The Product Experience

CHAPTER

Building an APM Program: Insights and Challenges

This chapter explores the formulation and expectations of an Associate Product Manager program, emphasizing structured environments for talent retention and professional development. It details the recruitment process, challenges with budgeting, and the importance of securing executive support. Additionally, it highlights strategies for successful program implementation, including relationship-building with educational institutions and adapting recruitment to include diverse candidate backgrounds.

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