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Episode 112: How to target and warm up B2B buyers with Zero Social Presence with Stapho Thienpont

Full-Funnel B2B Marketing Show

CHAPTER

How to Use LinkedIn to Warm Up Accounts

It's a big difference if you have the, I mean, if we're talking about marketing, right? If you have some contacts in there, then we can call like you said. So that was the same with the last one I did. They didn't manage to partner, but they had an as the sales rep that was going to a lot of events. So when I was time to start the webinar, he just started calling all these people that he had met on these events. And then it was a really good way of getting these people on the phone because we had out of our 24 tier one accounts, we had 12 people show up to the webinar. Even though

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