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David Nottoli 'Creative Thinking, Problem Solving, Value Creation'

The New Abnormal

00:00

Brands Are Playing It Safe, You Know?

i think it's a very complex answer. There are certain brands that are trying to take stances. Nike has a history of alining itself with progressive thinking and progressive political ideas. I'm not only coted, ah, but also am poetical identification thing. I's nteresting. And i don't think, you know, we haven't resolved that as a country. We haven't resolved we have, we have an election coming up. It'll give us an idea of where the majority wants to go. So i think in a lot of ways, brands are just trying to stay out of it and make sure that they don't lose customers."

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