The Mixtape with Scott cover image

S4E2: N. Greg Mankiw, Macroeconomics, Harvard

The Mixtape with Scott

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The Journey of Writing a Landmark Economics Textbook

This chapter explores the significant process of creating an influential economics textbook, focusing on the motivations behind its writing and its structure. It reflects on the author's academic journey, media attention during the launch, and the challenges of establishing a new textbook in a competitive market. Additionally, it highlights the textbook's widespread impact, impressive sales, and the personal connections formed with readers and educators.

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