2min chapter

The Chase Jarvis LIVE Show cover image

Stop Chasing Followers: Why Real Influence Comes from Mastery

The Chase Jarvis LIVE Show

CHAPTER

Building Authentic Communities for Creative Success

This chapter explores the importance of authentic relationships among creators, advocating for quality over quantity in audience engagement. It discusses the '1000 True Fans' theory and how emerging brands are prioritizing collaborations with smaller, more authentic creators for enhanced engagement.

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