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76 How to Craft, Communicate, and Cash In on Your Personal Story with Bo Eason

The School of Greatness

CHAPTER

What's Your Lowest Moment?

Think right now, everybody just do this exercise right now. It's like five seconds. Think of your proudest moment. The greatest moment of your life. What was that moment? You want me to answer it? No, don't answer it. Okay. Now I want you for the next five seconds to think of your lowest moment. The one you don't want to tell. That is where your gold lies. All your money making ability lies right there.

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