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The Impact of Oprah's Show on Beef Prices
Oprah was extremely influential at that time. People are getting this news from more than just Oprah. It's not like Oprah went out on a limb with this segment, right? There's also the defense calls various other economists who say that like prices of beef had actually been falling for a while. And cattle prices were down for 11 weeks. So somehow they have to prove that Oprah's show was like so powerful that people stopped eating beef for three months.