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Mohnish Pabrai's Q&A Session at Boston College, Carroll School of Management on October 12, 2023

Chai with Pabrai

CHAPTER

Creative Strategy for Reaching Out to CIOs

The speaker describes a creative strategy they used to reach out to a CIO without a budget, by sending a personalized letter addressed to the CIO and adding a post-it note to catch their attention. They also discuss their marketing approach of sending out 200 letters a week to potential clients and following up with phone calls.

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