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The Secret to Gift Giving

Hidden Brain

CHAPTER

The Gift-Giver, the Giver and the Receiver

Jeffrey Toobin: When we become gift-givers, many of us forget the lessons that we have learned. He says it's really difficult to learn in large part because when we're in the role of a gift-giver or recipient, we don't spontaneously choose to take the other perspective. Toobin: We focus on the experience that we're in and we kind of neglect the alternative experience that might be out there.

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