The Halo Effect
Hidden Brain
00:00
The Little Carefree Car
Ford's president at the time, liakoka, had pushed for the pinto when he was still a vice president of the company. To boost gas mileage and reduced costs, the pinto had a stripped down, minimless design. Executives at ford was said to have mandated that their employees build a car that weighed two thousand pounds and cost two thousand dollars....
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