
Lessons on innovation from over 100 founders
Most Innovative Companies
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Is There a Paradox in Productivity?
Elon says the company is trying to unify product and story in a very intentional narrative. It's about brands who don't see economic growth and environmental protection as a zero sume gain, but realize that you can achieve both with the right kind of business. A lot of companies are using products or sources of things that we see as waste as an imput so pangia uses banana and pineapple leaf fibre to make sweaters. Is making sun glasses from c o. Two we work with this wonderful company called alonia, who are kind of developing these enzymes that eat plastic. And they're like, now you just find the right enzymes and shortly, we'll be able to eat
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