20min chapter

The Engineering Leadership Podcast cover image

Connecting bugs & quality to the business bottom line w/ Dave Rhodes #190

The Engineering Leadership Podcast

CHAPTER

Enhancing Customer Experience in E-Commerce

This chapter addresses the critical issue of customer churn in engineering organizations, particularly within retail and e-commerce. It discusses the significance of proactive measures like synthetic monitoring to improve transaction reliability, and emphasizes the need for quality solutions to minimize customer frustration. Additionally, the chapter explores innovative strategies and the importance of fostering a quality-driven culture among teams to enhance overall business outcomes.

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