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15min chapter
Leveraging Predictive Modeling For Retail Growth (ft. Hannibal Baldwin)
Consumer Code
Optimizing Site Selection for Growth
This chapter explores the contrasting site selection strategies of emerging brands and established companies, emphasizing the role of machine learning and spatial AI in data analysis. It discusses the importance of understanding customer demographics and site variables for effective expansion, particularly focusing on predictive modeling to enhance operational efficiency. By integrating various data sources, retailers can make informed decisions that significantly improve their chances of success in new locations.
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Discover
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Listen to the best highlights from the podcasts you love and dive into the full episode