How thinking like a musician and songwriter can help you create breakthrough advertising campaigns with Ned Brown
Confessions of a Creative Director
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The Urgency of Music
"Nothing's, nothing's more real than the real deadline," he says. "I think creatives inherently procrastinate because it's all about keeping the mental box as open as possible for as long as possible" His music helps create that urgency to like, 'Let's unleash this thing'
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