
How to Develop a Dynamic Content Marketing Strategy with Kathryn Strachan
The Content 10x Podcast
00:00
Working With a Marketing Consultant Is So Important
If you're not ready to pul in house yet, what i would recommend doing is working with an outsore siamo or marketand consultant. You can still do it outstores, but you do need to work with somebody who can see the bigger picture and set your wider marketing strategy. A big mistake that businesses make with ther m on that web side, probably that it gets forgotten about. So when people create a web sit, they often just go to go design agency and just have it designed,. But don't actually think about the messages that are on the web. That then means that it becomes very product focus, very technical, and, you know, falls on deaf ears.
Transcript
Play full episode