2min chapter

The Peter Attia Drive cover image

#237 ‒ Optimizing life for maximum fulfillment | Bill Perkins

The Peter Attia Drive

CHAPTER

The Difference Between Fear and Risk Tolerance

Loss aversion is a greater motivator for me than gain. A lot of times when people say the bad thing is not as bad as they imagine it in their head. They are finding out that they can survive the potential negative financial hit. What they can't survive is, oh, my friends, my colleagues, my spouse, my mom, my dad, the shame. The I told you so, etc.

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