Is Amazon Too Big? We Ask Its Sellers
Land of the Giants
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Amazon - What Is It?
Third party sales accounted for 58 % of amazon's physical product sales last year. That means more stuff was sold on its web site by other sellers than by amazon itself. Amazon sells ads based on key words, the words people like us used to search for things. The first row results you'll see will have a small, light grade description. It says sponsored. These are ads that a company paid for. For sellers, that prime check mark next to their products is invaluable.
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