How Does Typography Impact a Title Screen?

How does typography impact a emotion, like the emotion that i feel when i'm seeing a title screen? Ah, i guess it's just the way, it's, the way it's set. The choice of of typography tat is made to evoke the right tone. And and figuring out the right balance, o, of the of the letters to what whatever else is on the screen,. You know, to go along with it.