How to Negotiate and Persuade People to Buy Your Next Product

Patrick Murray: Can you tell us a little bit about how you've used negotiation or persuasion techniques in your business? Murray: I always try to get it to a point where the other person wants more from me. The way I do that is just by providing over the top value at the front end, and you know this, because you listen to the podcast,. Just make people want to give back for what I've already given them.