6min chapter

Entrepreneurs on Fire cover image

Ignore the Hype - Startup Different with David Sinkinson

Entrepreneurs on Fire

CHAPTER

Empowering Employee Engagement

This chapter emphasizes the significance of employee engagement and shared ownership in achieving a company's vision, using Starbucks as a case study. It also challenges traditional startup myths while advocating for a more sustainable approach to entrepreneurship and building a strong company culture from the outset.

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