Navigating Authenticity in Fashion Communication

This chapter critically explores 'Never Split the Difference' by Chris Voss, emphasizing the impact of negotiation and active listening skills in interviews and conversations, particularly in high-stakes environments. It addresses the challenges of authenticity in the fashion industry, advocating for genuine dialogue over curated narratives. The chapter also examines brand partnerships, highlighting the balance between creative freedom and commercial interests in the context of evolving identities within streetwear.