Data Is Like Guano, but It's Not Like Bird Shit

In the 19th century, guano miners were forced to work on islands extracting bird shit. Daniel Immervar: "The stuff stunk, it had this sort of ammonia smell" But in today's digital age, creating data is just like playing six degrees of Kevin Bacon on Wikipedia or watching cat videos on TikTok. In many places, even small boosts in value have outsized impacts.