
LiveScore's new approach to Champions League distribution and monetisation
StreamTime Sports
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The Future of Sports Betting
The technology is existing. We are ready to be able to deliver a stream now in HD but not in UHD at the same latency as you would expect from satellite delivery with set top boxes which is between 7 to 11 seconds for the UHD or 4K delivery. It hasn't been an issue until now but it will become a competitive edge or strategic edge for providers that are addressing this in the right way. I think we've had to wait for the technology to be available at least economically and it's maybe a year or maximum two years away from being available for most OTT platforms. A smart TV is not an ideal interface to place your bets, especially when you have a beautiful interface
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