How to Measure Success in PLM?

The mistake that i commonly see at p l g companies is spending a ton of money on performance marketing, optimizing for sign ups. Ahigh, intent sin up in your ideal customer profile is way more valuable than sam or a thouht who abandons it and never comes back. I think paid works well as an experimentation engine for things like ha. Do we have the right message? Is this, you know, segment in our i c p, or not in our i C P? Try to use it as a way to learn about your business smarter around decisions,. As opposed to your corps acquisition acquisition process.