(Short Cuts) Death of the Viral News Site
CANADALAND
00:00
The Decline of BuzzFeed Traffic
Facebook has since been, you mentioned this briefly, think about a month ago. I've been in conversations with other publishers in Canada just saying that we have seen a real decline in traffic from Facebook. The only thing that could really explain it is a change to the algorithms that is now publishing news links. And so here we are sitting there saying, we're gonna hitch our wagons to Google and Facebook and Google and Facebook, but what's happening with Facebook? It may not be there anymore.
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