Why shorts can crush your YouTube longform performance, People who say there is no such thing as bad press is wrong, and Why business acquisitions CRUSH paid media
Marketing School - Digital Marketing and Online Marketing Tips
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Intro
This chapter examines how short-form content influences the performance of long-form videos on YouTube, illustrated by a creator's experience of stepping away from a successful channel. It features insights from a YouTube expert on the potential negative effects of short content and offers strategies for improving long-form engagement and revenue.
Transcript
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