
Garry Tan, Augustus Doricko, Nichole Wischoff, Billy Thalheimer, Mamma Mia!
TBPN
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The Evolution of Alexa and AI Assistants
This chapter explores the decline of the name Alexa following the launch of Amazon's voice assistant, along with the introduction of Alexa Plus, a generative AI designed to enhance smart home interactions. It discusses the challenges and advancements of AI assistants in achieving market fit, interspersed with insights into the utility of voice commands and comparisons to other platforms like Apple's Siri.
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