The Differences Between Experience Design and Gamification

Game design is about studying how users behave in the game and then learning from that to create better games. But use of behavior is, sorry, use experience design is from the other way around. We have this broad based knowledge about use of behavior which we can apply to most things. Now as gamification starts coming into the web industry, it has to become top down. Which is an easy thing where it's not easy. It's not easy to stop from scratching the tongue. Yes, but it comes right away. So, realizing as well that we bring people to interview us to talk and to try and disagree a little bit and correct.