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How to Find the Right Guest for Your Podcast
If you, your tribe is small, if you have a few hundred connections or worth thousands, then it doesn't make sense to the content alone will not drive enough traffic to the profile. The more connections you have, the more it makes sense to focus on the content I've found to work best with top of the funnel evergreen content that sure ideal prospect is worried about and it wouldn't be salesy. You would start by providing value. And once they get value from Josh, they would move from step A to step B and they would ask you, what would be the next step, Josh? So you don't have to sell, they want to buy.